SEO Content Strategy in Bristol
Want To Improve Middle And Top-Of-Funnel Coverage With Written Content?
I provide content strategy support for Bristol businesses and agencies looking to scale their content production on search engines. Helping to capture more traffic and enhance industry visibility.
- 10 Years of Experience Helping Both Local & National Brands
- 5-Star rated SEO specialist based locally in Redland
- Proven Results Across Multiple Industries
The Basics
What Is Content Strategy?
SEO content strategies help businesses and agencies cover more of the topic they’re experts in. This means producing content answer questions your potential customers are asking online and ranking for long-tail topics in your industry.
Content also helps to bolster your existing website categories, as it tells Google what you’re an expert in and how you help. If you’re looking to take your website to the next level, a detailed content strategy is the way to go.

Examples
What Does An SEO Content Strategy Include?
Topical Clustering
Topical clustering is all about creating pockets of thorough information about a specific area of what you specialise in. It involves siloing information and packaging it into something Google can understand. I can help build these effectively.
Internal Linking
When you have lots of good, high-quality content, you need to make sure it's linked up in the right way with the right anchor text distribution. This ensures Google can understand what all your content is about. I can help stitch your content together in the right way.
Content Pruning
A lot fo the time, it's not just about creating new content but going through old content to see what is no longer useful. Over the years, websites accumilate lots of junk content. Removing this can help Google keep its index clean and benefit your rankings.
Case Study
Increasing Traffic With A Precise Content Strategy
I worked with a spirituality client in the tarot card reading space and they were struggling to cut through the noise. I did some research into the online competition and discovered they all had large blogs.
I did a gap analysis and more in-depth research, finding a whole area of untapped potential. I got writing, organised the content, and hit publish. In just a few months, the site had nearly doubled its organic traffic and revenue saw a solid increase too.

Who Do I Help?
I Help Business Owners & Agencies Get More From Their Websites
Businesses
Do you own a business? I can optimise your business’s website with a targeted content strategy to help improve your local footprint and generate more leads.
Agencies
Run an agency? I help your clients achieve better rankings with advanced content strategies via white labelling or in-house coaching. I can even help improve your own website if you need the extra visibility.
Who Am I?
An Experienced SEO Content Strategist In Bristol
I got started out in SEO content writing and strategy when I was just 18 years old. I was the highest-rated content writer on an SEO freelance platform known as Konker, amassing over 500 5-star reviews. It’s one of my most proficient areas when it comes to SEO and I’ve used the skillset to improve everything from small local businesses to enterprise accounts.
Want to learn more about me? See my about page below. Alternatively, get in touch for a free consultation.

Other Services
What Else Can I Do?
I can provide support across every area of SEO, thanks to 10 years of experience in the industry.
I can dive in and dig out all the issues and problems holding your business and website back from growth. I can present these back to you however you please, and provide an actionable step-by-step plan to correct everything I found.
Technical SEO is one of the toughest aspects to get right as a small Bristol business owner. If your site can’t be crawled or indexed by Google, none of the other SEO matters. I can discover and fix any technical SEO problems your website might have, fast and affordably!
Ecommerce SEO is a tough area many SEO struggle in. It requires a lot of experience and technical know-how to get right. Fortunately, I trained in an ecom specialist agency and have worked on sites like Dreams Beds and Patisserie Valerie. So I know how to optimise ecommerce sites, big and small.
WordPress is one of the most common CMS systems available. I have worked with it for 10 years and am an expert in WordPress SEO. I can edit content, make categories, and optimise your site regardless of the theme or page builder.
Off-page is an SEO area that’s got a lot more challenging over the years. No longer can you just “build” backlinks, and anyone who says you can needs a reality check. Backlinks and citations need to be earned. With the right strategy and techniques, I can help you land sold backlinks that actually get you ranking.
On-page SEO is crucial to ensure you’re targeting the right keywords, assessing searcher intent, & creating the right content Google loves to reward. I have loads of experience in this field of SEO, and can ensure your page targets the right terms straight away.
Local SEO is the lifeblood of any Bristol business. This includes optimising your Google Business Profile and local presence on Google Maps. This means getting more reviews, writing better descriptions, and provide superior images. With my help, you won’t struggle to get to the top of the map pack.
Contact Me
Get in Touch to Learn More About My SEO Services
- lewis@lewisridley.com
- 0117 427 1237
- 07939332380
- 12 Exeter Buildings, Bristol, BS66TH

